Making a Marketer

Living in the Age of Influence With Neal Schaffer

February 24, 2020

There are no better words for this episode than FULL CIRCLE. You'll understand exactly why when you listen to the beginning of EPISODE 50 with Neal Schaffer! This is a big milestone for us, and we want to thank our listeners by providing you with some (more) incredible content...

The way you view influencer marketing will likely change after you listen to this show with Neal Schaffer. 

Neal: "I'm introducing the concept of looking at social media not as a place to market, but as a place to collaborate, and let other people do the talking for you."

Our guest...

  • Neal Schaffer
    Social Media Marketing World Speaker

    Neal Schaffer is a leading authority on helping businesses through their digital transformation of sales and marketing through consulting, training, and helping enterprises large and small develop and execute on social media marketing strategy, influencer marketing, and social selling initiatives. President of the social media agency PDCA Social, Neal also teaches digital media to executives. He's also the author of three books on social media, including Maximize Your Social (Wiley), and in March, 2020 will publish his 4th book, The Age of Influence – The Power of Influencers to Elevate Your Brand (HarperCollins), on educating the market on the why and how every business should leverage the potential of influencer marketing.

COLLABORATION is a word that permeates throughout this episode, and you'll understand why.

Neal: "There's this big gap around what marketers know about influencer marketing and what they should know about it, and the potential it has for any business."

Join us on this "ride" as we learn from a top marketing authority.


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::: This episode is sponsored by Powers of Marketing - your communication should be strategic and POWERful :::