Making a Marketer

Facebook Advertising - A Paid Element of our Marketing with Azriel Ratz

December 6, 2018

Facebook advertising is necessary, and our guest on episode 27 is an industry expert on the topic. He’s an “in demand” speaker at the top social media marketing conferences, and it’s because he knows his stuff.

Our guest...

  • Azriel Ratz of Ratz Pack Media - The KING of Facebook Ads

    Through his years of experience in online marketing Azriel Ratz has perfected his strategy for companies to find their ideal audiences and create the most relevant ads for their businesses.

    Azriel's Facebook ad process is FEO (Find, Engage, Optimize). Begin by find the right audience, then engage that audience with the best possible ads, then optimize the ads to get the best possible results. To learn more about this process go to

More than anything, what’s clear on this episode is that it's crucial to test, test, test… optimize.... tweak… and test some more! It's Azriel's feeling that the ability to advertise on Facebook is easier than it used to be, and he gives us some great knowledge bombs our hosts were furiously notetaking on!

Whether you’re a pro or just getting started with FB ads, this is the show for you.


We are “Making a Marketer”... in all ways. Check Ep. 27 out -- and if you’re so inclined, we would love for you to subscribe, rate, & review us on iTunes -- & get each episode when it drops!

:: This episode is sponsored by Powers of Marketing - your communication should be strategic and POWERful :::